Being a Responsible Brand
On October 21 2021, I took great delight in interviewing Leisl Ohai from Outland Demin. Outland is a leading apparel brand that over the past decade has worked tirelessly to provide clothing that is made with respect for the environment, for worker rights, and for the local economies within which it operates.
There isn’t any magic to being responsible and no wishful thinking. Whether you are an existing brand or a budding entrepreneur looking to become like Outland, being responsible requires a deep investment and a commitment to the long-term.
